Held images, shifting gazes, and Prada at play

In Milan, Prada plays with the image—and the pleasure of looking.
For Spring/Summer 2026, Miuccia Prada and Raf Simons turn the campaign into a deliciously self-aware exercise, folding fashion back onto itself and asking: what happens when the image knows it’s being desired? The result is less advertisement, more visual flirtation—where the medium, the message, and the gaze are all in on the joke.

Enter American artist Anne Collier, whose intervention gives the campaign a tactile pulse. Prada’s imagery becomes something you can almost touch: glossy photographs of the collection, specially shot by Oliver Hadlee Pearch, held aloft by anonymous hands. The gesture is intimate, a little indulgent—fashion not shouted from billboards, but cradled, caressed, considered. The image is no longer untouchable; it’s held, handled, savored.

Inside these framed moments, Prada pieces appear on an arresting cast—Levon Hawke, Nicholas Hoult, Damson Idris, Carey Mulligan, Hunter Schafer, musician John Glacier, and Liu Wen—each suspended in a mise-en-abîme of looking and being looked at. It’s fashion as reflection, repetition, and seduction, with just enough distance to keep desire alive.

The Spring/Summer 2026 campaign revels in fashion imagery while gently undoing it, flirting with liberation through self-awareness. Fine art becomes the accomplice, not the authority—offering a fresh lens through which Prada continues its long-standing love affair with contemporary culture. Smart, sensuous, and knowingly indulgent, this is Prada reminding us that fashion can be intellectual and delicious—and that sometimes, the most luxurious gesture is simply the freedom to look differently.

TALENT BIOGRAPHIES

JOHN GLACIER
John Glacier is a British rapper, poet and producer, based in London. She released her debut
mixtape – described by the artist herself as a ‘project’ – and titled SHILOH: Lost for Words in
2021, followed by EPs Like A Ribbon and Duppy Gun, as well as a third unreleased EP, Angel’s
Trumpet. These were followed in 2025 by her debut album, Like A Ribbon, which garnered
critical acclaim.
LEVON HAWKE
Levon Hawke is an American actor who first rose to prominence in the Apple TV+ series The
Crowded Room in 2023. In 2024 he made his feature film debut in Blink Twice directed by Zoë
Kravitz. The same year, he featured in western thriller The Thicket, and in 2025 as part of the
ensemble cast of Josh Safdie’s Marty Supreme.
NICHOLAS HOULT
Nicholas Hoult is an English actor whose career spans major studio franchises and acclaimed
independent cinema. He has collaborated with some of the most respected filmmakers working
today, including Tom Ford, George Miller, Yorgos Lanthimos, Robert Eggers, and Clint Eastwood,
establishing himself as a versatile and fearless performer across genres.
He rose to international prominence portraying Hank McCoy/Beast in the X-Men franchise and
earned widespread critical acclaim for his starring role in Hulu’s The Great, for which he
received two Golden Globe nominations and a Primetime Emmy Award nomination. His credits
include About a Boy, Skins,A Single Man, Mad Max: Fury Road, The Favourite, Poor Things, The
Menu, Nosferatu, Warm Bodies, and Superman.
DAMSON IDRIS
Damson Idris is a British actor of Nigerian descent, born and raised in London. He starred as the
lead in the FX hit crime series Snowfall (2017-2023), also serving as a producer. He also starred
in the films Meagan Leavy (2017), Outside The Wire (2021) and Farming (2018), for which he
won best performance at the Edinburgh Film Festival. Idris has also guest-starred in the series
Black Mirror (2019) and Jordon Peele’s reboot of The Twilight Zone (2019). In 2025, he co-starred
in the movie F1.
CAREY MULLIGAN
Carey Mulligan is a British actress, acclaimed for her work on stage and screen for two decades.
She has received various accolades including a British Academy Film Award, nominations for
three Academy Awards, four Golden Globe Awards, and a Tony Award. She was
appointed Commander of the Order of the British Empire (CBE) in 2025 for services to drama.
She has worked with directors including Oliver Stone, Nicolas Winding Refn, Steve McQueen and
Baz Luhrmann, and starred in Bradley Cooper’s directorial debut Maestro, for which she received
her third nomination for the Academy Award for Best Actress in 2024. She will star in Season 2 of
Netflix’s Beef, and the fantasy film Narnia: The Magician’s Nephew directed by Greta Gerwig.
HUNTER SCHAFER
Hunter Schafer is an American actor and artist. In 2019, she made her acting debut portraying
Jules in the HBO series Euphoria. In 2021, Time magazine named her to its Next List of 100
emerging leaders who are shaping the future. She has starred in films The Hunger Games: The
Ballad of Songbirds & Snakes (2023), Kinds of Kindness (2024), and Cuckoo (2024) for which she
was nominated for an Independent Spirit Award for Best Lead Performance.